Centraal Beheer
Case
The Vegetarian Butcher
Back
Visual Identity
The Vegetarian Butcher is known for its bold, artisanal style combined with Art Nouveau elegance. To enhance this unique branding, we added flexibility while reinforcing consistency. The brand now feels more open and bold, with a custom modular Art Nouveau system that scales seamlessly across platforms, touchpoints, and markets. Sacrifice Nothing.
Client
The Vegetarian Butcher
Agency
TBWA\NEBOKO
Visual Identity
Studio Neboko
Illustrator
Dana Tanamachi
Results
55+
Countries where the The Vegaterian Butcher is sold.
1
Modular Art Nouveau system for local rollout.
0
Sacrifices.
The new design system makes The Vegetarian Butcher easier to roll out across markets. Reusable elements give local teams the flexibility to adapt campaigns and content while keeping the brand’s distinctive Art Nouveau character consistent.
