The Phone Book

It feels like a phone, reads like a phone, but it’s not a phone! Odido introduces ‘Het Telefoonboekje’. 
 
As children progress through elementary school, their reading habits often diminish. Odido addresses this challenge with Het Telefoonboekje, the first phone-sized children’s book!

This initiative, part of the ‘Soms even niet’ brand campaign, collaborates with beloved children’s book author Marjon Hoffman to reignite a love for reading in a modern format. By transforming the book into an app, Odido provides a familiar digital platform that draws young readers back into the enchanting world of literature.