Stap je ook in?
NS
Overview
NS launched a new campaign aimed at inspiring more people to travel by train. The campaign features real passengers sharing their positive experiences and unique perspectives, showing how they move forward with NS. It invites everyone to join in with a new tagline: “”Stap je ook in?”” (Are you getting in?).
The campaign reflects NS’s mission to bring the Netherlands forward, celebrating travelers’ choices and showing realistic scenarios. It highlights the benefits of train travel, even acknowledging the occasional challenges like busy periods and delays.
