Celebrate Christmas Together
McDonald’s wanted to increase Brand love with a bit of Good Times during Covid-19. 2020 learnt us that being together with family is what we value most.
Togetherness and Good Times are important values for McDonald’s as well as their guests. In the film, we see that even if you have to work there are still opportunities to enjoy Good Times together.
The Brand campaign shows that McDonald’s is indeed much more than great food only.