Christmas ’25

For Albert Heijn, we set out to create a Christmas campaign that feels warm, familiar and full of imagination. Under the theme Make This Christmas Even More Christmas, We built a recognisable Christmas world where emotion and inspiration come together, led by the Christmas film.
The story moves from Santa’s magical workshop to the Albert Heijn store, where supermarket manager Daan reminds us what Christmas is really about: coming together and enjoying the small moments. By mixing fantasy with warmth and humor, we created a feel-good Christmas story inviting everyone to add a little more Christmas to the moments that matter most.