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You Got This

You Got This

adidas

Overview

adidas is back with their first global brand campaign in years.
YOU GOT THIS.

A simple and bold message aimed at uplifting athletes of all abilities, helping them shed the weight of all that negative pressure, and above all reconnecting them with the joy of sport.

No matter who you are, no matter what you play, YOU GOT THIS inspires athletes to get back to sport on their own terms. Across dozens of film and still assets, the campaign will reach athletes around the world; from amateur to professional, from dancer to footballer, and everything in between, every athlete needs to know there’s no pressure you can’t overcome.

YOU GOT THIS.

YOU GOT THIS.

A simple and bold message aimed at uplifting athletes of all abilities, helping them shed the weight of all that negative pressure, and above all reconnecting them with the joy of sport.

No matter who you are, no matter what you play, YOU GOT THIS inspires athletes to get back to sport on their own terms. Across dozens of film and still assets, the campaign will reach athletes around the world; from amateur to professional, from dancer to footballer, and everything in between, every athlete needs to know there’s no pressure you can’t overcome.

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