You Got This — Campaign
In 2024, together with adidas we introduced a refreshed brand campaign incorporating a new lead font and simplifying its wordmark to emphasize its iconic nature. This transformation was unveiled through the new brand campaign, marking the beginning of a cohesive journey.
Credits
- Concept
TBWA\NEBOKO - Graphic Design
Studio Neboko - DTP
TBWA\MAKE - Photography
Marvin Leuvrey, Florence Pernet - Retouching
Loupe & Co., Purple Martin Studios