The Phone Book
Book Design
It feels like a phone, reads like a phone, but it’s not a phone! Odido introduces ‘Het Telefoonboekje’.
As children progress through elementary school, their reading habits often diminish. Odido addresses this challenge with Het Telefoonboekje, the first phone-sized children’s book!
Geometric shapes, warm gradients, and a mirrored layout system form the core. A custom typeface, bold photography, and illustrations bring it to life. From digital to physical touchpoints, Odido looks and feels different—ready to shake up the market with a playful, human take on technology.






Credits
Graphic Design
Studio Neboko
Concept
TBWA\NEBOKO
Print Production
Make Studio