Introducing our work for Odido, from positioning and visual identity to creative campaign.

September 12, 2023

From brand positioning, visual identity and logo, to tone of voice and creative campaign, TBWA\NEBOKO is proud to be the architect of the conception of Odido, developed in partnership with our client.

In this unique joint effort, the communicative and distinctive human qualities that power Odido are reflected in our process of creating, designing and executing, together with our client and partners.


Take a look at Odido’s Visual Identity here: 



Special thanks to:


Lead agency: TBWA\NEBOKO


Brand Identity: Studio Neboko


Positioning: New Growth Strategies


Brand operations, management & technology: VIM Group


Spatial & interior design: DAY


Digital strategy, design & experience: code d’azur



Copywriting and Content management: Entopic/iO, De Combinatie van Factoren



Applied design: Think Yellow, ACT.agency