Bol appoints TBWA\NEBOKO as lead creative agency!
Leading Dutch online retail brand Bol has appointed TBWA\NEBOKO as its new lead creative agency following a structured and transparent pitch process.
As lead creative partner, TBWA\NEBOKO will play a central role in the further development of Bol’s brand strategy and will be responsible for the creation of integrated creative campaigns. The collaboration will focus on strengthening Bol’s brand positioning, with particular attention to its local roots, reliability, and relevance in a highly competitive retail landscape.
“The team at TBWA\NEBOKO delivered an outstanding pitch that clearly demonstrated a deep understanding of what it takes for a brand to create meaningful impact. Their drive, humor, and creative mindset align seamlessly with what Bol stands for. This gives us full confidence to continue building a strong and distinctive brand together,” Bol stated.
